Daylesford BNB
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Are you considering investing in a vacation rental property? Making informed decisions is key to success in the competitive real estate market. With PriceLabs Market Dashboard, you can gain valuable insights to analyze market trends, compare listings, and optimize your investment potential.

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The Market Dashboard feature on PriceLabs offers a comprehensive toolkit tailored for property investors and managers. Here’s how you can leverage it to maximize your returns:

  1. Market Analysis: Dive deep into market dynamics and trends with the Market Dashboard. By creating a comp set based on your desired amenities and bedroom count, you can explore historical data and identify promising investment opportunities. The Market History by Bedroom Category graph allows you to compare revenue and occupancy metrics across different bedroom counts, helping you understand income potential based on property size.
  2. Operational Insights: Gain operational insights by analyzing property types catering to short-term versus mid-term stays. The dashboard enables you to distinguish between listings suitable for quick getaways and those ideal for longer stays. This valuable information helps you align your property’s operational capacity with market demand, optimizing revenue generation strategies.
  3. Amenity Analysis: Explore the impact of amenities on booking performance using the Desired Amenities graph. By creating multiple comp sets focusing on amenities like pools, hot tubs, or beachfront locations, you can evaluate revenue variations and identify high-demand features. This data-driven approach empowers you to prioritize investments in amenities that drive bookings and enhance guest satisfaction.

PriceLabs Market Dashboard is a trusted tool among vacation rental owners and property managers, offering unparalleled market insights and optimization strategies. Ready to unlock your property’s revenue potential? Sign up for a free trial on PriceLabs Market Dashboard today. Experience the benefits firsthand and make informed decisions to elevate your vacation rental business.

If you are not ready to sign up or try the free access to PriceLabs you can gain access to invaluable insights into the global short-term rental market with Pricelabs World STR Index. Whether you’re a property investor, analyst, or simply curious about market trends, the index provides free data to help you make informed decisions.


How to Use

To access free data for the state of Victoria in Australia:

  1. Visit Pricelabs World STR Index
  2. Update the filter to select “Australia” as the country of interest.
  3. Specify “Victoria” as the region to focus on within Australia.
  4. Explore the metrics and trends specific to the short-term rental market in Victoria, including occupancy rates, average daily rates, and revenue growth.

With the World STR Index, you’ll have the tools you need to track short-term rental markets around the world and make informed decisions based on reliable data. Stay ahead of the curve and unlock the potential of the global short-term rental market with our comprehensive index.

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We came across this article in the Financial Review yesterday that discusses Victorian Premier Daniel Andrews’ proposal to introduce a statewide levy on short-stay accommodations, particularly targeting platforms like Airbnb.

“Andrews making Airbnb owners a ‘convenient scapegoat’” – Andrews suggests that this levy, possibly as high as 7.5 percent, could free up around 40,000 homes for longer-term rental in Victoria. This proposal comes as an alternative after the premier abandoned a plan for rent caps.

Airbnb Australia supports the concept of a levy but argues that 7.5 percent is too high and could negatively impact tourism and everyday Victorians. They recommend a rate between 3-5 percent, which aligns more with international policies. Additionally, Airbnb is advocating for a uniform statewide levy rather than a patchwork of different regulations.

Critics, including real estate experts and industry figures, argue that Andrews’ assertion that Airbnb hosts are preventing properties from being available for long-term rentals is misguided. They point out that many hosts use Airbnb for personal use, part-time rental, or to help others in need, rather than for tourism exclusively. Some believe that the government’s plans are discouraging property investors, with a notable percentage leaving the market.

Striking a Fair Balance Between Housing Needs and Economic Realities

It presents an interesting clash between government policy and the sharing economy, specifically Airbnb. Premier Daniel Andrews’ proposal to introduce a significant levy on short-stay accommodations raises valid concerns on both sides of the argument.

On one hand, there’s a desire to address the ongoing issue of housing availability, especially in areas where short-term rentals are prevalent. The idea that such rentals might be taking potential long-term homes off the market is a genuine concern for many. However, the proposed 7.5 percent levy seems disproportionately high, potentially discouraging hosts and affecting tourism.

Airbnb’s argument for a lower, uniform statewide levy and its assertion that many hosts use the platform for personal or charitable reasons rather than purely for profit make sense. It underscores the complexity of this issue. It’s not merely about hosts profiteering from short-term rentals but about the various ways people use these platforms, which can include helping others in need or using their properties part-time.

The debate also highlights a broader issue in government policymaking, where it’s essential to strike a balance between addressing societal concerns and ensuring economic stability. While addressing housing availability is critical, there must be a fair and sustainable way to achieve this without unduly burdening property owners or negatively impacting tourism.

Ultimately, finding a middle ground that accommodates the interests of both property owners and those seeking long-term rentals is crucial. A thoughtful, well-balanced policy that takes into account the nuances of the sharing economy can potentially lead to a more equitable solution for all parties involved.

The owner booking fee that we charge serves to cover the costs associated with maintaining and optimizing your property listings and generating bookings. It’s important to clarify these reasons to our property owners so they understand the rationale behind the fee. Here’s a breakdown of the key reasons why we charge an owner booking fee.

  1. Software Costs: We use specialized software to manage your property listings across multiple channels and to optimize rates and occupancy. This software incurs a cost, which we absorb rather than passing it on to the property owners. This software enables us to effectively manage rates, availability, and other factors to maximize bookings and revenue.
  2. Review Aggregators: We invest in review aggregator tools to collect and showcase reviews from various channels on our website. When property owners make bookings, we miss out on the opportunity to gather reviews from these guests, which can affect our ability to attract more bookings through positive feedback and higher rankings.
  3. Marketing Tools: We also use paid tools for email, social media and user-generated content collection to enhance our marketing efforts. When owners book their own dates, we are unable to use these tools to the fullest extent, which can then require additional effort to generate bookings compared to when guests book.
  4. Additional Work: Even when property owners make bookings, we still need to coordinate with cleaners and manage other operational aspects. This work includes advising cleaners, processing linen invoices, and other related tasks. This means we are not just losing potential guest revenue but also still have tasks to manage.
  5. Revenue Loss: When property owners book their own dates, we miss out on potential revenue that we would earn from guest bookings. The owner booking fee is designed to compensate for this lost revenue to some extent.
  6. Expertise and Services: Our expertise and the services we provide, including managing listings, coordinating with cleaners, and optimizing rates, contribute to the overall value we offer to property owners. The owner booking fee represents a way to compensate for the work and expertise we provide.
  7. Software Connections: The fee also contributes to covering the costs of maintaining connections to various software solutions that enable our operations to run smoothly and efficiently.

By explaining these reasons we hope that property owners can understand that the owner booking fee is not just an additional charge, but a way to support the comprehensive services we offer to maximize their bookings and revenue while covering the costs associated with those efforts.

If you're an Airbnb host with a busy schedule, you may have contemplated enlisting the help of a co-host to manage your property while you're away. Having a co-host can be a valuable asset in ensuring your guests receive top-notch care without requiring your constant presence. Your co-host, serving as a property manager, will act as your trusted assistant in overseeing your listing, pricing, and guest communication. They possess the skills to assess market conditions and adjust pricing strategies to maximize your potential earnings. A reliable co-host can handle the day-to-day responsibilities of running your Airbnb business, including check-ins, cleaning, and promptly addressing guest inquiries.
Selecting the right co-host is crucial to the success of your Airbnb operation. Seek an individual with experience in the hospitality industry, someone who comprehends the significance of guest satisfaction and pays meticulous attention to detail. Open and regular communication with your co-host is paramount to maintaining a harmonious workflow. By collaborating effectively, you and your co-host can build a thriving Airbnb business that delivers exceptional customer service and generates significant financial returns.

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Frequently asked questions

Twilight Airbnb Photography or night-time photos for your holiday rental can be a great way to showcase the ambiance and mood of your Airbnb property. The best time for taking these types of photos is during what's known as the "golden hour," which is the period of time just after sunset or just before sunrise when the sky has a warm, golden glow.

For night-time photos, the best time is usually about an hour after sunset, when the sky is still visible but the ambient light has faded enough to show off the property's interior lighting. The exact time will depend on your location and the time of year, so it's important to research the sunset time in your area and plan accordingly.

When embarking on twilight Airbnb photography, it's important to use a tripod to keep the camera steady and avoid blur. You should also use a slow shutter speed to capture as much light as possible, but be careful not to overexpose the image or create too much noise.

Here are some useful Twilight Airbnb Photography tips and tricks.

Be quick or you will miss it, & prepare to try again on another day!

It's important to keep in mind that not all properties are suitable for twilight or night-time photos, and you should consider whether your property has adequate outdoor or indoor lighting to showcase in the photos. Additionally, if you're using a professional photographer to take the photos of your airbnb, they will likely have their own recommendations and expertise when it comes to capturing the perfect twilight or night-time shot for your Airbnb listing.

Twilight photo of modest Airbnb property, warm golden lights and
This charming twilight photo captures the features and detail of this Airbnb property. The interior has been lit well although the exterior could benefit from additional lighting sources. The photographer may have just missed the golden hour, or could have adjusted the exposure and used post production techniques to improve the image.
Twilight Airbnb photo with poor lighting balance, over exposed a
This twilight photo of an Airbnb property, unfortunately, does not capture the right balance of lighting. The image appears too dark, with poor lighting balance and lack of detail, making it difficult to showcase the property's unique features and ambiance. While taking twilight or night-time photos, it's important to ensure the lighting balance is right, so that the image can effectively showcase the property's beauty and make it more attractive to potential guests.

The window for capturing twilight Airbnb photographs is rather short, with just a few minutes available to take the perfect shot. Timing is crucial, as the striking orange glow of the sky only lasts for approximately 10 minutes. Missing this narrow timeframe can result in losing the opportunity to capture the ideal shot. It's important to also monitor the weather forecast, as clear skies are optimal for achieving the desired effect.

While you can try at sunrise and also sunset on the same day its interesting to know and consider that Sunrise and sunset lighting are different in terms of color temperature and intensity. During sunrise, the light is cooler, with a bluish tint, while during sunset, the light is warmer, with an orange or reddish tint. The sunlight is also more intense during sunrise, as the sun is lower on the horizon, while during sunset, the light is softer and more diffused. These differences can affect the mood and atmosphere of your photos, and it's important to consider them when planning your photography sessions.

Highlight Property Details with Light Sources

Turn Lights On at the property to Sufficiently Light the details you want clear or highlighted in your image - external lights on a property may not be sufficient so it may be worth trailing the use of other lighting sources such as a flash or continuous lighting sources. You may even need multiple light sources because natural light during a twilight there may not be enough light to show off details on or around the home evenly across the composition. Additional lighting sources can also help remove reduce and soften shadows in your twilight Airbnb photography.

For Airbnb Twilight Photography "real-estate" shots - we recommend the following kit

  • Tripod - A sturdy and flexible tripod, that will allow you to get up high and close into corners - we are loving the K&F Concept 67" Aluminum DSLR Camera Tripod Monopod with 360 Degree Ball Head which comes with a heap of accessories for around 150AUD and is currently readily available on Amazon and eBay
  • Full frame DSLR or Mirrorless Camera - for armature and semi-professionals checkout the Canon D6 MII or Canon D5 MIII or newer - check out this comparison of the two I have found a couple of these two frames on Facebook marketplace for around 300-900 usually the physical condition and shutter count will affect the price.
  • Pair your Full Frame body with a (full frame compatable) 17-40mm lens and you should be set (Ive seen the Canon EF 17-40mm f/4L second hand from between AUD400-900) We also love to have a 10-15mm around too for those extra wide angle shots

Nice to haves that you can maybe get away without or use alternatives

  • Remote trigger
  • Flash/Continuous lighting source

Where to start & do you really need to go with Manual Mode

To achieve the best twilight Airbnb photography results it's recommended to manually adjust your camera settings, rather than relying on auto settings. A starting aperture value between F8 and F11 provides a reasonably good level of detail between the foreground and background of the image - while ISO 800 is a good starting point for ISO while increasing the light sensitivity without reduce the image quality too much (cheaper cameras may need to use a lower ISO (closer to 100) if image quality degrades too much at 800. These provide a starting point to help adjust your exposure triangle -

What is a twilight composite?

Night-time image of luxury Airbnb property correct balance of in
This stunning night-time photo captures the warm, cozy ambiance of an Airbnb property during the "golden hour." The exterior of the property is beautifully lit with warm golden lights, creating a welcoming and inviting atmosphere. The image showcases the perfect blend of natural and interior lighting, creating a breathtaking contrast between the warm glow of the property and the deep blue sky. This photo is a testament to the beauty of night-time photography and how it can help showcase the unique features and ambiance of a property.

Did you ever wonder why you can never get an amazing shot like this one from Sunset Ridge no matter how many shots you take?

Well those impressive twilight shots are not always captured in camera alone and they almost never are created with just one photo!

All your Airbnb photography shots, even ones captured by a professional photographer, will need some adjustment in post production to fix or tune colour temperature, reduce or increase shadows & highlights and to correct any exposure or contrast issues. The same is true of twilight photography although some extra steps are needed.

To create an impressive twilight photo, a photographer will usually take multiple shots of the property's exterior at different exposures being sure to balance the exterior and interior lighting of the property and then merge them together using editing software. By combining multiple flash exposures, different lighting composition, a sky replacement, some clever blending and layering techniques the result is a well-lit image that showcases all the details of the property in a beautiful and eye-catching image

What? Paint my Airbnb with a torch!

how does that even make sense and how can you paint with a torch? Ok, here is a fun thing to try adapted from -  Tata Rossi 8 TWILIGHT REAL ESTATE PHOTOS TIPS: EASY GUIDE

  • Set up your camera on your tripod so it is secure.
  • Set your camera timer to take an image after 5 or 10 seconds (or how ever much time you will need)
  • If you can put it on continuous mode to take around 5-10 photos in succession  
  • Press the shutter button
  • Ran like a fool with your torch and use it to "paint" light on different parts of the house while the camera's shutter is open
  • If you keep moving reasonable quickly as you pass in front of the camera lens, but you keep the light pointed in the same general location the camera will pick up the light but not capture you in the shot.

It might take a bit of practice to achieve it, but its a fun exercise and even something fun to do with your kids.

Airbnb Listing with set of exterior photos showing contrast betw
This is a stunning set of day and twilight Airbnb photographs - The day photo showcases the property's exterior and interior features in natural daylight, highlighting the beauty of the property's architecture and surroundings. The night photo, on the other hand, showcases the property's warm and inviting ambiance, with the exterior beautifully lit by warm golden lights. The contrast between the two photos helps potential guests to understand the property's ambiance and atmosphere at different times of the day, making it easier for them to envision themselves staying there.

When it comes to vacation rental listings, the photos are one of the most critical elements for attracting potential guests. As the saying goes, "a picture is worth a thousand words", and in the case of vacation rentals, Airbnb Photography and Staging are the key to getting images that create the best first impression that potential guests will have of your property.

Here are our top tips plus some extra information about photography for short term holiday accommodation photos.

person holding black Sony DSLR camera on stair
  1. Hire a professional photographer or take the photos yourself with a good camera.
  2. Make sure the photos are high-resolution and well-lit.
  3. Take photos of every room in the house, including bathrooms, bedrooms, and common areas like the living room and kitchen. Also, take exterior photos of the house and any outdoor spaces like a patio or balcony.
  4. Use a tripod to keep the camera steady and avoid blurry images.
  5. Take photos during the day when there's natural light, and avoid taking photos in low-light conditions.
  6. Taking twilight or night-time photos can be a great way to showcase the ambiance and mood of your Airbnb property but not all properties are suitable for twilight or night-time photos - a professional photographer can guide you on this.
  7. Use a wide-angle lens to capture as much of the room as possible, but be careful not to distort the image too much.
  8. Find a good balance between decluttering the space and removing items that may distract from the features of the room while also showcasing the utilities, amenities and inclusions offered to guests.
  9. Style the space by adding decorative touches like throw pillows, plants, or art to make the space look more inviting and welcoming.

By taking the time to stage and style the space, and using high-quality photos that are well-edited, you can help to make your listing stand out from the competition and attract more bookings. When guests are searching for vacation rentals, they will be scrolling through numerous listings, and the photos are often the first thing they will notice. By using high-quality photos that are well-lit, sharp, and show the property in the best possible light, you can grab their attention and make them want to learn more about your property.

In addition, using high-quality photos that accurately represent your property and highlight its best features can help to ensure that guests have a great experience during their stay. If your photos accurately depict your property and its amenities, guests will have a clear understanding of what they can expect when they arrive. This can help to manage their expectations and ensure that they are satisfied with their stay.

Finally, high-quality photos can also help potential guests to visualize their stay at your property, which can increase their likelihood of booking. If they can see themselves enjoying the space and amenities, they will be more likely to book a stay. For these reasons, taking the time to create and submit high-quality photos for your vacation rental listing is essential for attracting more bookings and ensuring that guests have a great experience during their stay.

Woman staging Airbnb before photo shoot
Take the time to stage your Airbnb before your shoot

Staging your Airbnb before your short term rental photo shoot

Setting Up Before the Photoshoot and Staging the House:

  • Deep clean the space, paying special attention to areas that are likely to be captured in the photos like the kitchen and bathroom.
  • Repair any visible damage to the walls, floors, or furniture.
  • Remove any clutter or unnecessary items to make the space appear more spacious.
  • Stage each room to highlight its best features, such as placing fresh flowers on a dining room table or setting out a few books on a nightstand.
  • Add some color to the space by using decorative accents like throw pillows, rugs, or artwork.

Before publishing images to your Holiday Rental Listing

Editing the Images:

  • Use photo editing software to adjust the brightness, contrast, and color of the images to make them look their best.
  • Crop the images to highlight the most important features of each room.
  • Straighten any crooked photos to ensure that they look professional and polished.
  • Remove any distracting elements from the photos, such as electrical cords or clutter.
  • Use consistent editing styles across all the photos to give the listing a cohesive look.

Airbnb Photography and Staging for your listing

Airbnb has a number of tips, recommendations & guidelines for publishing photos of your listing on Airbnb

  • Airbnb recommends that the photos for a listing should be at least 1024 pixels wide and 683 pixels tall, but they can be up to 5000 pixels wide and 3000 pixels tall.
  • For the best viewing experience on the Airbnb platform, photos should be in a 16:9 aspect ratio, which is the standard widescreen aspect ratio used in many modern TVs and computer monitors.
  • Airbnb also recommends using high-resolution photos that are at least 1920 x 1080 pixels to ensure that the images look clear and crisp on all devices.
  • Additionally, it's a good idea to compress the images to reduce their file size, which will help to improve the loading speed of the listing page. Airbnb suggests that the image file size should be less than 20 MB per photo.

It's also worth noting that Airbnb has specific requirements for the first photo of the listing, which should be a high-quality image of the exterior of the property or a key room, like the living room or bedroom. This photo should be the main image that guests see when browsing listings, so it's important to choose a photo that accurately represents the property and showcases its best features.

Submitting Images to for your accommodation profile

Recommended and Minimum requirements for photos on

  1. File format: JPEG, PNG, or BMP.
  2. Minimum resolution: 500 x 500 pixels.
  3. Recommended resolution: 2048 x 1536 pixels (or higher).
  4. Maximum file size: 10MB per image.
  5. Aspect ratio: 4:3 or 16:9. also provides the following guidelines for taking and submitting photos for your listing:

  1. Take photos in landscape orientation for the best display on the website.
  2. Show all relevant areas of your property, including bedrooms, bathrooms, living spaces, and any unique features or amenities.
  3. Ensure that the lighting is good, and that the photos are in focus and not blurry.
  4. Avoid adding text, logos, or watermarks to the photos.
  5. Do not use photos that contain people or copyrighted materials.
  6. Make sure the photos are an accurate representation of your property and the guest experience. recommends that hosts regularly update their listing photos to reflect any changes or updates to the property.

VRBO/Stayz photography for accommodation listings

For VRBO and Stayz, the photo requirements for listings are as follows:

  1. File format: JPEG or PNG.
  2. Minimum resolution: 1920 x 1080 pixels.
  3. Recommended resolution: 3840 x 2160 pixels (or higher).
  4. Maximum file size: 20MB per image.
  5. Aspect ratio: 16:9.

VRBO and Stayz recommend that hosts use high-quality photos that are well-lit and showcase the best features of their property. Here are some additional tips for taking and submitting photos for your listing:

  1. Take photos in landscape orientation, as this is the optimal orientation for the website.
  2. Show all relevant areas of your property, including bedrooms, bathrooms, living spaces, and any unique features or amenities.
  3. Make sure the photos are in focus and not blurry.
  4. Avoid adding text, logos, or watermarks to the photos.
  5. Do not use photos that contain people or copyrighted materials.
  6. Make sure the photos are an accurate representation of your property and the guest experience.

VRBO and Stayz also recommend that hosts update their listing photos after any changes or updates to the property.

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